Rec the halls

Rec the halls

Rec the halls

Pastel ice cream packaging design with retro typography on pink background
Pastel ice cream packaging design with retro typography on pink background
Pastel ice cream packaging design with retro typography on pink background

project overview

The Rec Room wanted to position their venue as the go-to destination for gaming, eats, and entertainment during the holidays. Collaborating with the copywriter and creative director, we developed a campaign inspired by the classic holiday jingle “Deck the Halls.” I designed a festive identity using holiday-inspired visuals, like red ornaments and garlands-to give the campaign a warm, Christmas feel. This creative campaign was awarded 3rd place out of 700 entries in the Social Media Campaign category at the 2024 IHAF Awards.

project type

visual identity

year

2023

my role

Lead Designer

client

the rec room

Hand holding waffle cone with three scoops of colorful pastel ice cream
Hand holding waffle cone with three scoops of colorful pastel ice cream
Hand holding waffle cone with three scoops of colorful pastel ice cream

Email: chau_kelly@outlook.com

Based in: toronto, on

Available for: Freelance Projects & Full-Time

© 2025 kelly chau. All rights reserved

Email: chau_kelly@outlook.com

Based in: toronto, on

Available for: Freelance Projects & Full-Time

© 2025 kelly chau. All rights reserved

Email: chau_kelly@outlook.com

Based in: toronto, on

Available for: Freelance Projects & Full-Time

© 2025 kelly chau. All rights reserved